Description:

• A business plan takes the abstract goals of an organization or team and makes them concrete and actionable. Learn how to create a living document that will showcase an opportunity or idea and outline how your organization can make it a reality.

Objectives:

• Prepare to create a business plan
• Introduce your organization, its people, and its objectives within a business plan
• Indicate the opportunity and competitive differentiators within a business plan
• Define your approach to marketing and operations within a business plan
• Show your current financial status and projected results within a business plan

Outline:

• Why you need a business plan
• Get started on your plan
• Tell your organization’s story
• Describe the opportunity
• Document your marketing and operations plans
• Present your financial analysis